Monday 18 January 2016

CASE STUDY] 1 Article = 7,640 Visitors

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CASE STUDY] 1 Article = 7,640 Visitors

3. WHY I DON’T DO ‘X’.

People LOVE controversy. That’s why the news channels thrive on ‘bad’ news. Kind of concerning but knowing this can help you instantly increase your email open rates, improve your headlines, and get your articles read.
One of my favorite ways to do this is to use the headline:
Why I Don’t Do ‘X’.
I recently used this in an email entitled “Why I Don’t Do SEO”.
As you can imagine, it got QUITE the attention because I was debunking a hot topic within our industry.
You can use this same strategy on your own blog:
  • Why I Don’t Do Diets
  • Why I Don’t Do Online Dating
  • Why I Don’t Do Article Marketing
This one is an instant winner when used properly. Plus, it’s just a lot of fun!
People are looking for something fun, unique, and different.
By providing them with something valuable AND entertaining, you’ll be the one that gets read.

4. (FAMOUS PERSON GUIDE) TO (BLANK)

Another great place to get article ideas is to tap into the media. Take what’s hot right now in the news and tie it into your market.
Here are a few examples:
  • The Steve Job’s Guide to Time Management
  • The Justin Bieber Guide to Dating
  • Harry Houdini’s ‘Secret’ to Unusual Marketing
  • The M.C. Hammer Guide to Social Media
Tap into the hot topics that are ALREADY inside the mind of your prospect.

5. CASE STUDY

No one can resist a good case study. It’s like a good story.
People love to get a behind-the-scenes look at EXACTLY how someone has achieved a certain goal.
Some examples include…
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